BTS // Name Is Love // Couture’21

Streaming live on 18th September, Friday at 8:00pm
Opening show of the first-ever Digital Couture Fashion Week Of India with Fashion Design Council of India

“Shooting a campaign of this magnitude and especially at a time like such was not an easy job. We shot with 18 models, casting them was a deeper process. We delved into the pulse of new India, their lives and their stories. We visited each and every location with the advised safety precautions and detailed each and every element on the set even the paint on the walls! It was an emotional journey for me and this project is very close to my heart as it calls out everything that the brand believes in”- Gaurav Gupta