Venus Rising | Pre-Couture 2021 - Gaurav Gupta Studio
Venus Rising
Venus Rising | Pre-Couture 2021

In pursuit of the quest for beauty and love, ocean nymph Venus, rises from the waves on to the barren land. The universe stands still as she transitions from the infinite.

For Pre-Couture collection 2021, Gaurav expresses his vision of the contemporary, unveiling ornate details, where craftsmanship and mythology intertwine. Abstracting from the ebb and flow of water and shifting moonscape, the collection serves as a presentation of fluid structures and fine sculpting- that etch out the intricate femininity of the female form.

Inspired by the cosmic ocean, the sea of silhouettes are built by reinterpreting embroidery, not just as decorative elements but as a medium to weave the symbiotic thread between traditional and modern crafts. The unparalleled power of artistry and craftsmanship is seen in designs accentuated by floral motifs and pearl ornamentations that are meticulously hand-embroidered and hand-stitched. An oyster of endless pearls, encrusted on sublime couture reveals the artistic practice of avant-garde, illuminating the collection.

Magnificent trains and elegant drapes in rich silks and tulle, elucidate the natural

contours of the body. Voluminously engineered ruffles take sail as multi-layered organza entwine into each other to form fine sculpted lines that showcase innovative constructions.

The colour palette – light & luminescent, is drawn from the ethereal backdrop in a spectrum of soft hues including pearl whites, ecru, prismatic pinks and blues. The capsule collection consists of 25 dramatic silhouettes in the form of gowns with bustles and trains, voluminous lehengas, new concept saree gowns and more.

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Silhouettes : Gowns, Saree Gowns, Lehengas, Saree Lehengas

Colours : Roman Ecru, Prism Pink, Haze Toosh, Venus Blue, Shell Pink, Ivory

Fabric : Silk Crepe, Organza, Silk Dupion, Silk Georgettes ,Tulle

 

THE CAMPAIGN
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